PressReader

During my time at PressReader, a globally leading news app with 5,000+ publications from 100+ countries, I was responsible for executing materials for various marketing campaigns spanning print and digital. I designed promotional materials for events, flyouts, landing pages and even had a chance to apply some illustration and lettering to a few designs. Below are some examples:

"We're pretty sweet" A promotional sticker celebrating the number of years PressReader has been around. The stickers were placed inside tin boxes filled with Canadian candy and were handed out at a Canadian digital media conference.

 Handouts promoting PressReader's HotSpot where readers can download the app to recevie complimentary publications in the the hotspot areas. Custom icon and layout work.

Interactive Casestudy Stills of an interactive, clickable whitepaper that examines a newspaper's sale and readership increasing over the years by putting their publication on the PressReader platform.